How It Works - ProfessionalsPage 1 of 2
The core insight behind Truehome is simple: When people decide to change their home, what they are really looking for isn’t just a new living space -- it’s a new and better life.
Helping a client create a living space that "fits" is a complex and highly emotional problem. Often people begin the process unsure of what they want or with false assumptions.
Truehome uses psychological assessment exercises to help clients examine those assumptions, then clarify and prioritize their preferences before beginning the real work of finding or creating their dream home.
The real estate, products, materials and methods consumers and pros have to wade through is complicated enough. But pros must also understand the "home" in their clients' heads and hearts to get the job done efficiently.
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Understanding the "Home in their Heads"
Traditional how-to methods don't get at the psychological and emotional details that inform the "buy decision." Home pros aren't trained to read their clients' minds.
Helping pros identify and understand the details of a client's unique experience of home is what Truehome is all about.
The more you know about what will really satisfy your clients in the long run, the less time and money it will take to get them there, and the happier they'll be with the result.
It's as simple as that.
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How Truehome Solves the Puzzle
Truehome combines a suite of diverse tools -- assessment tests, a social network, a professional referral service and a home products and services MarketPlace--to solve complex projects like buying or designing and building a home.
For consumers, the process begins with our HomeWork exercises and our educational game, both of which help people identify and prioritize the details of any type of project. The end result is not a floor plan, but a detailed understanding of the home that matches the life they want to live.
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A Suite of Win-Win Sales and Marketing Tools
For REALTORS®, architects, interior designers, builders and other home professionals, Truehome is much more than a referral service and social network.
It's also a sales and marketing platform designed to help you promote your firm and get more business! Some features are absolutely FREE!
Even more robust tools are available to Truehome Professionals. Here's a list of features we offer our free and upgraded Truehome Professional partners:
The following features are free upon signup:
Requires upgrade or Enterprise solution. Includes basic features PLUS:
At Truehome, we are redesigning sales. We call it "Helping Hand."
Some see selling as convincing or pressuring others to meet their own agenda. Top producers realize that selling means helping your clients discover and achieve what they really want out of life.
At Truehome, you win new clients based on how effectively you serve them during the interview process in our network. Create and share Building Blocks with potential clients that offer recommendations of products, styles, or real estate listings based on their test results.
Shared Building Blocks give you an opportunity to lend a helping hand and demonstrate your expertise. Pros that serve potential clients best win the most business.
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